Another industry optimized with the help of blockchain technology is the diamond trade. The Singapore Diamond Investment Exchange (SDiX) strives to be a secure and transparent market for diamond trade. Owners of the gems can get certificates from third-party labs, which verify the value and quality of the diamonds.

A change in hands as a result of SDiX trades will automatically be noted in a digital market. Blockchain technology will help conduct trade safely and transparently, display data regarding the diamonds’ origins, reduce risk for investors, and limit illegal diamond trade.

Comcast Corporation, the American telecommunications company, united with Disney, NBC, Mediaset Italia, Channel 4, and TF1 to collaborate on the creation of an advertising platform based on blockchain technology. With the help of the new platform, named Blockchain Insights Platform, managing advertisements will become more efficient.

Advertisers will receive more targeting opportunities, and users will be guaranteed the security of their data. This way, the media giants plan to increase the value of the video-advertising industry as a whole.

Elon Musk hasn’t abandoned his plans to conquer Mars. The SpaceX founder published a scientific article, in which he describes, in detail, his plans to colonize the planet. Musk feels that Mars is the most suitable candidate for human habitation, as it has the necessary resources for life. For now, the main obstacle in the billionaire’s path is the hefty costs for space flight. Musk plans to cheapen flights 50 thousand-fold, and run so-called “shuttles.”

Even if this is theoretically feasible, then, according to experts, we have other problems holding us back from the realization of these plans in the foreseeable future. For example, the surface of Mars is unprotected from cosmic rays and solar winds, which could cause serious health problems if not outright kill inhabitants. However, technology is constantly developing, and Musk is determined; he is ready to invest all income from commercial contracts for the realization of his dream.

IBM conducted another notable trade in Latin America. Yesterday, a partnership between IBM and AOS, the Colombian provider of logistics solutions, was announced. The two firms are developing a new solution for the logistics company based on blockchain. According to AOS representatives, the project will record transactions and transportation data, in order to create a wide transparency in the delivery process. With the technology, tracking the origin and status of the trucks and their cargo will be made many times faster and more convenient.

Trucks are marked with RFID tags, which contain data regarding the driver, means of transport, and freight details. Special trackers follow the cargo route and the space available in the truck, and note these data into a chain that all relevant parties can see. Currently, the process is done manually, and is tedious and often error-prone as a result. The new platform is automated, and will be integrated with IBM’s Watson IoT system for monitoring external factors, such as weather conditions, which could affect the route and expected delivery times.

Instagram is gaining increased popularity among Russian users. At the start of the year, the increase in the app’s mobile traffic was around 80%, while the number of registered users increased by 27%. According to experts, this jump in activity is related to innovations in the service—livestreams and the “Stories” feature. Instagram has already overtaken other forms of social media popular in Russia—such as VK and Twitter—in growth rate.